Online Dating and Social Networking Industry Forums

yorktown · Site Admin Joined: 16 Jun 2004 Posts: 300

TNS Hosts a Complimentary Web Cast on the Future of Social Networking on August 14th

Gain valuable insights on: market size, current trends, and key opportunities for growth

By now, most marketers are at least vaguely aware of the many different social networking sites available to Internet users and how important this new medium is to growing their business. But, do they understand the behaviors and attitudes of the most influential users and are their messages really being heard?

Today's Social Networking environment provides a picture of how web-based communication will evolve. Marketers have a lot at stake as social networking sites offer the opportunity to establish a more exclusive relationship with customers. With innovative entertainment applications and convenience features drawing more and more users to the sites, now is a critical time to ensure marketing messages are the most effective they can possibly be.

Join TNS for a 30 minute Web cast to discuss the findings of a recently conducted study: Never Ending Friending, A Journey into Social Networking. The presentation will focus on survey results from over 2,800 users of social networks, and provide insight into how marketers can influence user behavior.

Don Ryan, Vice President of TNS Technology and Media will be your host on Tuesday, August 14th at 2:00 p.m. EDT.

The Web cast will address the following topics:

a.. Who are "Future Shapers" and why are they important?
b.. Key demographics of the most influential users and their current media usage
c.. Social Networks are more than just chat rooms - they're morphing into hubs for entertainment, what does this mean?
d.. Branding and its importance - What do you need to consider when trying to reach this target market?
e.. Where do we go from here?

To register or for more information on this complimentary Web cast, please contact Don Ryan ( don.ryan@tns-global.com ) or go to www.tns-us.com/socialnetworking.

All you need is an Internet connection and telephone. A confirmation of your registration and login information will be sent to you.