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Dating Industry and Matchmaking Industry Forums

Business Message Board for the Dating, Online Personals, Social Dating, Mobile Dating, Dating Affiliate and Matchmaking Industry

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PostPosted: Fri Apr 25, 2008 7:49 pm 
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Joined: Wed Jun 07, 2006 1:54 pm
Posts: 193
Location: New York
TECH CRUNCH -- Apr 24 -- In the internet dating space, bigger is not always best. According to the latest U.S. numbers from Hitwise, the top niche dating sites are steadily gaining market share while their big mainstream counterparts stagnate. In March 2008, the top 5 overall sites held 7% less market share than they did in 2007 (Plentyoffish and Singlesnet were the only sites to buck this trend individually). Meanwhile, the top sites (Adam4Adam, Manhunt, Gay.com, BlackPeopleMeet, BlackSingles, BlackChristianPeopleMeet, ChristianMingle, JDate, and Christian Café) from the top five major niche dating categories made considerable gains. The biggest niche in terms of total traffic is casual dating, which consists of sites like Fling, AdultFriendFinder, and SexSearch. While the top 10 mainstream dating sites gained only 0.01% of total Internet traffic over the past year, the top three casual adult sites gained 0.07%. That's a hefty 56% increase in the traffic. (Authored by Mark Brooks)

MORE NEWS @ ONLINE PERSONALS WATCH

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Mark Brooks
Editor, Online Personals Watch
mark@onlinepersonalswatch.com
USA: 212-444-1636, UK: 020 8133 1835


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