CANWEST -- June 15 -- "Online dating, back when it originally was taking off, was a large one-size-fits all mentality," says Michael Carter, president of
Passions Network, a New York-based company with 110 niche sites. "Every day there are new sites out there that are focused on specific niche markets - it seems to be all the buzz." "The underlying concept is that it should be easier to break the ice with people if you share something in common," he says. About 10,000 Canadians belong to
Christian Mingle, 26,000 to
JDate and 12,000 to
Black Singles, says Gail Laguna, VP of corporate communications for
Spark Networks, which runs JDate, Asian Singles Connection, Deaf Singles Connection and Military Singles Connection, along with nearly 30 others.
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Mark Brooks
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